Government and industry partners promote the "TSA PreCheck Touchless ID Program" as part of integrated efforts to improve the security at TSA checkpoints. Checkpoint innovation is a collective effort between TSA and industry partners. Partners are crucial in driving enrollments and participation by their customers and travelers.
TSA supports partners by providing digital, print and video content. These materials can be used on partners' owned media channels including website, social media, e-mail and direct mail; as well as in physical locations such as checkpoints and facility entrances.
Email TSA_Marketing@tsa.dhs.gov to request additional file formats and to submit assets for approval
Partner Messaging Guide
This guide outlines how to effectively use TSA PreCheck® Touchless ID in marketing and communications materials. It provides detailed guidelines on branding, messaging, and visual elements to ensure consistency and compliance. Following these standards will help maintain the integrity of the program while clearly communicating its benefits to your audience.
Signage
- Required Signage
- Optional Signage
Logos and Icons
Logos available in .eps, .jpg and .png formats
Videos
Videos showing the benefits of TSA PreCheck Touchless ID, suitable for social media and websites.